Hello, I am looking for someone to write an article on Marketing of Abercrombie and Fitch. It needs to be at least 2750 words.

Hello, I am looking for someone to write an article on Marketing of Abercrombie and Fitch. It needs to be at least 2750 words. A&F sells its product direct-to-consumer through their own retail stores. The company operated around 1,096 stores in North America, Europe and Asia (NYSE Euronext, 2010)

This report is going to discuss the marketing plan for A&f Ltd. This marketing plan will include different types of strategic ideas with help of various models and theories. These strategies will be crafted keeping in mind the mission of the company and will be helpful to sustain and maintain its brands’ image for the long run. The report will consider the present market scenario of the apparel industry and according to the situation the segmentation, targeting and positioning will be suggested. After scanning the present market, adaptable strategies will be crafted. This report will include how the marking mix will be restructured to implement theses crafted strategies. It will also conclude how far the strategies will be accepted and justified.

At present, the company is quite popular among the youngsters and they consider it as a statement of style. The mission of the company is to expand its market share in the US as well in other locations where already it is operating. After considering the changes in economic condition in the global market the company is focusing on new unexplored markets. Hence it is planning to enter in these explored potential markets and to diversify its business.

Therefore it can be concluded that the mission statement of the company will be “to offer stylish, fashionable and high-quality clothes to the young generation which provide them a unique identity. also to introduce the company’s brand to different parts of the world and be the market leader”. Considering this mission statement the company will plan its marketing plan and will develop the strategies to be followed.

Before developing the strategies for achieving the above-mentioned mission statement it&nbsp.is important to understand actually to whom the company is planning to offer the cloths and how it wants to position the products to fulfill the desired mission.

Show more







Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more